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A Tool Chest for Self-Marketers: Self-Help for Creating Your Company's Promotional Materials
 | author: Cheryl Dauphin Nancy Simonds asin: 0979016002 binding: Paperback |
If you're in charge of creating the marketing materials for your company or nonprofit agency, this "tool chest" will help. A lively, interactive guidebook, it contains tips on how to: Identify your target market; Determine the goal for your marketing piece; Keep the layout and design simple; Use the appropriate color and file formats; Prepare the project for your commercial printer...
and so much more! read more »
Writing with Purpose and Passion: A Writer's Guide to Language and Style
 | author: Jeff Stalcup Michael Rovasio asin: 0134376099 binding: Paperback list price: $46.20 USD amazon price: $46.20 USD |
Written with a love for writing that transcends to its readers, this book helps users develop their writing skills and learn how to read even the most basic of forms by combining an overview of the five most commonly used modes of rhetoric with a similar overview of the most common elements of grammar, punctuation, style and usage. It includes many samples of student writing to demonstrate the rhetorical modes and principles of style and usage.Arranges chapters in a graded progression of easier to more difficult concepts, and stresses the inter-relatedness of all aspects of writing. read more »
