goes
When Having A Legal Background Really Helps ( Blue Jeans Cables vs Monster Cable )
Knowing What You've Got... And What You've Don't Got
If I were to ask just a random person on the street about Monster cable, they probably would have heard of them. They are a well marketed company that produces a lot of cables. They also produce various portable music player accessories, kits, and their price tag implies top quality stuff. Many people swear by them, others would rather just buy bulk and be done with it.
Now, if I were to ask those same random people on the street, whether they have heard of Blue Jeans Cable, they would probably not have. However, they are also a fine provider of quality cables, and are actually well covered in the audiophile world.
Both companies make cables for rather standard ports and connections. Sure, there are differences here and there, but for the most part, most of the proprietary stuff is specific to how the companies produce their cables, compositions, etc.
So, while it wasn't much news that Monster Cable issued a cease-and-desist letter to Blue Jeans Cable, it WAS news when it turns out that the president of Blue Jeans Cable, Kurt Denke, used to be a lawyer.
This is something that many other sites have reported on and is actually quite amusing to read, as it can serve as cheap education in how not to release the legal hounds... until you've done some digging. read more »
- Gizmodo's Coverage
- Audioholics Coverage ( This is where I first read the article! )
- Engadget Coverage
- AudioJunkies Coverage
Speaking About Writing: Reflections on Research Methodology (SAGE Series on Written Communication)
![]() | asin: 0803952325 binding: Paperback list price: $70.95 USD amazon price: $70.95 USD |
"This is not a 'how-to-do' book; it is a 'why-to-do' book. What is powerful about these chapters is that they are theory driven, and they thus allow us as researchers to understand when and why particular methodologies are appropriate for investigating particular problems in particular situations. The book is, therefore, in an important sense, a 'why-you-shouldn't' book because the authors deliberate on how the motivating theory for research is tied to the theoretical grounds for choosing a methodology. read more »
Gabay's Copywriting Compendium
![]() | author: Jonathan Gabay asin: 0750664029 binding: Hardcover list price: $49.95 USD amazon price: $49.95 USD |
Marketers, creative writers, and individuals for whom copywriting forms part of their job are often required to produce innovative and engaging copy in a short space of time. Creativity is not always to hand, and therefore on some occasions additional help is required to find the right phrase, description or slogan. Gabay's Copywriting Compendium contains a wealth of inspiring tips, ideas and descriptions to aid the writing process, such as advice on spelling and grammar, examples of rhyming words, suggested euphemisms, and odd facts. read more »
The Research Funding Guidebook: Getting It, Managing It, and Renewing It
![]() | author: Joanne B. Ries Carl Leukefeld asin: 0761902317 binding: Paperback list price: $53.95 USD amazon price: $53.95 USD |
Although the landscape of research funding is continually changing, over the past several years one feature has remained consistent: people who are young in their careers are expected to take on not only the responsibility of applying for external funding, but are also required to get it, manage it, and renew it in order to keep their research programs, projects, and careers viable. The Research Funding Guidebook begins at the point many grant seekers can identify withùrejection. Part I emphasizes how to resubmit unfunded applications to make them more competitive. read more »
Cover Letters for Dummies
![]() | author: Joyce Lain Kennedy asin: 156884395X binding: Paperback list price: $12.99 USD amazon price: $12.99 |
First impressions are lasting impressions, and even before you have a chance to show your face to a prospective employer, your cover letter has already told him or her something about you. Better that it be something good. Cover Letters For Dummies takes the mystery out of composing winning cover letters, from what you should say and how you should say it to how the letter should look and on what kind of paper it should be printed. read more »
WriterSpeaker.com: Internet Research and Marketing for Writers and Speakers
![]() | author: Carmen Leal asin: 0877888760 binding: Paperback list price: $14.99 USD amazon price: $14.99 |
Internet Research and Marketing for Writers and SpeakersEven though computer literacy doesn’t come naturally to her, Carmen Leal mastered the computer and the Internet and plumbed its depths. Here she offers writers, speakers, school kids, people looking for support groups, and others a practical, user-friendly guide to Internet research and marketing. read more »
The Best Business Stories of the Year: 2003 Edition
![]() | asin: 1400031451 binding: Paperback list price: $14.00 USD amazon price: $14.00 |
A year’s worth of the most interesting, noteworthy, and best-written articles on all aspects of the business world.“Amid Global Turmoil, Wild Times in Trading Afghanis” by Daniel Pearl, from The Wall Street Journal “Bidding War” by James B. Stewart, from The New Yorker“This Little Slinky Goes to Market” by Neil Irwin, from The Washington Post“Yes, We Have No Profits” by Nicholas Stein, from Fortune“Corporate Veil” by John R. Emschwiller and Rebecca Smith, from The Wall Street Journal read more »
Outlining Goes Electronic:
![]() | author: Jonathan Price asin: 1567503799 binding: Paperback list price: $34.95 USD amazon price: $34.95 USD |
This book examines a writing activity that has recently fallen into disrepute. Outlining has a bad reputation among students, even though many teachers and textbooks still recommend the process. In part, the author argues, the medium is to blame. Paper and ink make the revision difficult. But if one uses an electronic outliner, the activity can be very helpful in developing a thoughtful and effective document, particularly one that spans many pages and deals with a complicated subject. read more »








