knows
What every successful manager knows. (Communication Management): An article from: Technical Communication
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This digital document is an article from Technical Communication, published by Society for Technical Communication on August 1, 1993. The length of the article is 5591 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.From the supplier: A survey of technical communication managers, who are members of the Society for Technical Communicators, is undertaken. read more »
How to Write It, How to Sell It: Everything a Screenwriter Needs to Know About Hollywood
 | author: Linda Palmer asin: 0312187262 binding: Paperback list price: $14.95 USD amazon price: $14.95 |
As a producer and successful screenwriter, Linda Palmer knows all of Hollywood's trade secrets--and in How to Write It, How to Sell It, she shares them all.Linda Palmer knows that even in closed-door Hollywood, if your screenplay snags the interest of a producer, it doesn't matter who you are--you're in. The trick is getting your screenplay into the producer's hands. As a former vice president of production at Tristar Pictures and a credited screenwriter, Linda Palmer has a unique understanding of both sides of Hollywood's desk. read more »
Engineer's and Manager's Guide to Winning Proposals (Professional Development Library)
 | author: Donald V. Helgeson asin: 0890067805 binding: Hardcover list price: $121.00 USD amazon price: $109.00 USD |
Here's a no-nonsense approach to the proposal process by an engineer who has worked in the trenches and knows the practical solutions to getting the job done. This book brings order out of the often chaotic frenzy that characterizes most proposal efforts. From marketing effort to BAFO, this book takes you step by step trough each phase -- the substance of what makes a winner.
How to Write a Resume if You Didn't Go to College
 | author: Richard H. Beatty asin: 0471446076 binding: Paperback list price: $16.95 USD amazon price: $11.53 USD |
NOW YOU DON’T HAVE TO BE A COLLEGE GRADUATE TO GET A GREAT JOB! Fierce competition for jobs makes a quality resume more important than ever if you want to set yourself apart from the pack. But what if you didn’t go to college? read more »
Letters That Sell
 | author: Edward W. Werz asin: 0809246848 binding: Paperback list price: $14.95 USD amazon price: $14.95 |
"Ed Werz is one of the few people in this country who knows how to write results-oriented sales letters." -- Gerhard Gschwandtner, Publisher Personal Selling Power "I found it to be an extremely instructive, well-documented, and helpful book. It [is] an important new reference tool for professional copywriters and the busy business executive alike." -- Ray Roel, Editor Direct Marketing Magazine With these 90 easy-to-use letters, you need never agonize over sales-letter writing again. read more »
Crisp: Writing & Implementing a Marketing Plan: A Guide for Small Business Owners (Crisp Fifty-Minute Series)
 | author: Richard Gerson asin: 1560520833 binding: Paperback list price: $13.95 USD amazon price: $13.95 |
This book is particularly useful for small business owners and service providers. It is a resource for anyone who knows the value of a written marketing plan and the necessity of revising it on a regular basis. You will learn the elements of a business plan, how to write a good marketing plan and the methods to implement the plan.
Publishing Confidential: The Insider's Guide to What It Really Takes to Land a Nonfiction Book Deal
 | author: Paul B. Brown asin: 0814472265 binding: Paperback list price: $14.95 USD amazon price: $14.95 USD |
Any number of books explain "how to write a book," but getting a book published is the hard part. Aside from talent, writers need a strategy for distinguishing their efforts from countless others. (No, don't use pink paper.) Paul B. Brown has been an author on a dozen books with sales totaling more than 2 million copies. So you could say he knows what it takes. In Getting Published, Brown offers a straightforward approach to test-marketing book ideas, creating strong proposals, reaching the right editors and agent, and more. read more »
The Plain English Approach to Business Writing
 | author: Edward P. Bailey Jr. Larry Bailey asin: 0195115651 binding: Paperback list price: $15.95 USD amazon price: $10.85 USD |
In offices across America, the Masters of Gobbledygook are hard at work. They're bombarding in-boxes with those long, confusing memos that colleagues don't have the patience to read--and bosses don't have the time to rewrite. They use words like "commence" or "prior to" instead of"begin" or "before." They bury their main point somewhere in the last paragraph--and take two pages to get there. Everybody knows one of them; in fact, you may even be one of them. But now there's help for anyone who's ever fallen prey to businessese, academese, legalese, or any other "ese" when read more »
