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Avoiding the siren song of tabloids. (newspapers retaining their integrity when entering the on-line market): An article from:


By wwong - Posted on 08 April 2008

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This digital document is an article from American Journalism Review, published by University of Maryland on May 1, 1994. The length of the article is 782 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.From the supplier: Newspapers should retain their integrity when trying to win a part of the information superhighway market. They should not resort to tabloid techniques of news gathering or presentation just to win an audience. Television news has been adulterated by such considerations and as a result there are some sensationalized news programmes. When newspapers are seeking to market themselves as brand names in the information highway, they should be particular about maintaining the high quality associated with their printed products.Citation DetailsTitle: Avoiding the siren song of tabloids. (newspapers retaining their integrity when entering the on-line market)Author: John MortonPublication: American Journalism Review (Refereed)Date: May 1, 1994Publisher: University of MarylandVolume: v16 Issue: n4 Page: p52(1)Distributed by Thomson Gale

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